Agal, a sturdy woolen circlet traditionally worn by Arab men, is placed overhead to hold the folds of the ghutra or keffiyeh (headcloth) in place with unwavering strength. Crafted from the fibers of goat or camel hair, the Agal embodies a timeless tradition of utility and resilience.

Originating from the ancient civilizations of the Semitic and Middle Eastern regions, the Agal was once an indispensable tool, carried by Bedouins to secure their animals in the vast desert landscapes.

The Agal continues to fulfill its role as a practical and dependable accessory serving as a steadfast anchor. Despite the modern adaptations of the ghutra, the Agal's potential for versatility remains largely unexplored.

By examining the materiality and legacy of the Agal, we recognized its strength, timelessness and inherent sustainability. The agal is a powerful and symbolic thread – a line with which to draw and create.

We respect and pay homage to the heritage of the Agal by extending its visibility and use to a wider range of audience, in the aim to empower women and men alike through the masculine traits of the Agal.

Utilizing the Agal to lend strength, stability and form to softer materials, we create thought- provoking shapes.

At the intersection of couture and ready-to-wear, our clothing collection adapts the history, functionality and beauty of the Agal to more modern lifestyles and modes of dress.